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Church End Masterplan /Supplementary Planning Document

Church End has a rich cultural history, with a diverse community, and legacy of reggae music and sound system culture. Today, although home to a range of industries, it faces challenges including overcrowded housing, a low quality environment, poor health and the recovery from the Covid-19 pandemic.

The area has an appetite for change. Brent’s Local Plan identifies Church End as a Growth Area, which recognises the need for transformational change. The Church End Growth Area Masterplan Supplementary Planning Document (CEGA SPD) sets out the vision and framework to unlock Church End’s potential.

The CEGA SPD will help create an attractive, prosperous and resilient neighbourhood that values and respects existing communities and supports a growing population, business and employment needs.

Have your say on shaping the document which will guide the future of Church End!

Phases

Phases overview
Phase 1: Phase 1 - Understanding the area
Phase 1 - Understanding the area
Phase 2: Phase 2 - Developing the Masterplan
Phase 2 - Developing the Masterplan
Phase 3: Phase 3 - Gathering feedback on initial proposals
Phase 3 - Gathering feedback on initial proposals
Phase 4: Phase 4 - Developing the SPD
Phase 4 - Developing the SPD
Phase 5: Phase 5 - Draft SPD review
Phase 5 - Draft SPD review
Phase 6: Phase 6 - Statutory Consultation
Phase 6 - Statutory Consultation
Phase 7: Phase 7 - Incorporating feedback
Phase 7 - Incorporating feedback

Phase 2 - Developing the Masterplan

1 May 2021 23:00 - 1 October 2021 23:00

Online workshops: To test and develop Church End's social infrastructure and gain an in-depth understanding of local skills, training and employment, we conducted 2 interactive online workshops with local stakeholders. The two workshops covered the topics of ‘skills, training and employment’ and ‘social infrastructure’. As the workshops occurred during a national lockdown, they were both held online. The workshops included representatives from the local community, education & training specialists, workspace operators and Brent council.

Leopold Primary School: We attended Year 6 classes at both the Hawkshead and Gwenneth Rickus campuses, gave a presentation explaining the Church End Masterplan, the role of different professions within the regeneration process, and also introduced a ‘homework task’. The homework task was devised to help the Masterplan team to understand Church End through the eyes of younger children, as well as raising local awareness of the Masterplan among parents. Students were asked to draw their journey to school and then layer that journey with illustrations of Church End through their individual perspectives, desires and opinions.

Land owners: We had dedicated meetings with the major landowners in the area to understand appetite for growth, intensification and development.

Industrial sites businesses: To develop a masterplan that can maximise opportunities for local and new businesses to grow and develop, Brent’s Regeneration Team developed a Business Survey which aimed to understand from businesses: Character, size and operational requirements; Growth expectations; Positive and negative aspects about being located in Church End; Opportunities for local improvement; Suitability and affordability of the premises used. The Survey was shared via post to more than 300 businesses. 

Outdoor Event: We conducted a public street-side consultation event at Willesden market on Wednesday 12th May 2021, in order to consult the public on the masterplan so far and also some preliminary design propositions. We presented 6 A1 consultation boards, titled: introduction, stakeholder engagement, movement and streets, employment and community uses, massing and open space and how it will work.

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